Another Chapter

Potawatomi Hotel & Casino, Milwaukee, Wisconsin

The best stories leave you wanting another chapter.

Potawatomi Hotel & Casino will expand its Milwaukee hotel in 2019. The next chapter includes a new tower with 119 additional rooms and suites. Owned and operated by the Potawatomi Community, the expansion will also feature a spa and additional meeting space.

“By adding nearly 60 suites to the property, we’re prioritizing our casino guests and their experience when visiting,” says Rodney Ferguson, Potawatomi Hotel & Casino chief operating officer. “The rooms along with the spa will bolster the property’s reputation as an attractive destination for visitors in the region and beyond.”

The modern building features green tinted glass windows, including a scattering of sloped bay windows that reflect the shimmering waves of nearby Lake Michigan. The Potawatomi are known as the “Keepers of the Fire.” In keeping with that tradition, the design team incorporated a modern flame atop the hotel as a symbol of the tribe’s traditional role and to welcome guests.

Guests entering the two-story hotel lobby will walk through a colorful, abstract interpretation of a forest with sunlight streaming through the ceiling’s canopy of leaves. It features illuminated glass wall murals and a warm, colorful palette accentuated with abstracted rock outcroppings. A natural wood and stone lobby bar will provide inviting gathering spaces for guests.

As visitors venture to their rooms, they will transition from the casino’s high-energy entertainment venues to relaxing getaways via playful colors and carpet patterns inspired by city lights on rivers and lakes. Its distinctive design will leave guests wanting another chapter.

Owner-Operator: Potawatomi Indian Community
Architect: Cuningham Group
Additional Space: 180,000 sq. ft.
Total Accommodations: 500
Investment: $80 million

Articles by Author: Marjorie Preston

Marjorie Preston is a contributing editor of Global Gaming Business magazine and managing editor of Casino Connection Atlantic City.