Designing Transformative Experiences

HBG Design

Lobby, Oaklawn Racing Casino Resort

Top 10 U.S. hospitality and entertainment design firm HBG Design has been creating memorable and transformative guest experiences for more than 42 years. Specializing in gaming-centric resort destinations, the firm has proudly worked with more than 40 sovereign nations across the U.S., as well as commercial gaming clients including Oaklawn Racing Casino Resort, the Las Vegas Sands Corp. and Caesars Entertainment.

Adding a new level of specialization, HBG Design opened its Luxury Hospitality Studio in Dallas, Texas in early 2021. The Dallas location joins the firm’s West Coast office in San Diego, California and its headquarters in Memphis, Tennessee. HBG’s Luxury Studio represents a diverse portfolio of world-class gaming and five-star resort projects across the globe, including interior design for Atlantis, The Palm, Dubai; the MGM-Foxwoods Resort, Mashantucket, Connecticut; the St. Regis Macao; Dorado Beach, a Ritz-Carlton Reserve Resort in Puerto Rico; and the Seminole Hard Rock Casino Hotel in Hollywood, Florida.

Spanning three locations, HBG Design’s dynamic 100-person creative team brings a holistic approach to design, integrating architecture and interior design to intentionally deliver dynamic experiences that delight and engage guests, while providing the return on investment and operational flexibility owners count on for success.

Current HBG Design projects include the Oaklawn Racing Casino Resort in Hot Springs, Arkansas. The project celebrates the transformation of the 100-plus-year-old historic thoroughbred racing and gaming property into a 272,000-square-foot resort and entertainment destination. New resort amenities enhance the gaming and entertainment options, including an elegant 198-room hotel, restaurant and bar venues with superb track views, a soaring event/conference center, and a 19th century bathhouse-inspired luxury spa with an outdoor pool environment. Throughout the property, crisp, modern tailoring in the design blends with historical references and an abundance of natural light.

In keeping with the F&B brand co-founded by rock icons Gene Simmons and Paul Stanley of KISS, HBG Design is designing the first Rock & Brews-branded casino in Braman, Oklahoma. On the West Coast, HBG is designing the relocation and new brand experience of Eagle Mountain Casino in Porterville, California.

For more information, visit hbg.design.